Workshop

Workshop Agenda

Introduction (10 minutes)

– Welcome and agenda overview.

– Briefly introduce yourself and explain the workshop’s purpose.

– Icebreaker activity.

Introduction to Canva (20 minutes)

– Overview of Canva and its importance.

– Live demonstration of signing up and navigating the Canva interface.

– Basic design principles: color schemes, typography, and layout.

Color schemes are logical combinations of colors on the color wheel. The purpose of a color scheme is to create an aesthetic feeling of style and appeal.

Layout: the way in which text or pictures are set out on a page.

Typography is the art of arranging letters and text in a way that makes the copy legible, clear, and visually appealing to the reader. Typography involves font style, appearance, and structure, which aims to elicit certain emotions and convey specific messages.

Hands-On Canva Session (40 minutes)

– Create a simple design together (e.g., social media post or church event flyer).

– Walk through adding text, images, and other elements.

– Using and customizing templates.

– Participants create their own design with guidance.

Break (10 minutes)

Advanced Canva Techniques (30 minutes)

– Explore advanced features: animations, layers, and team collaboration.

– Creating multi-page documents and presentations.

– Tips for brand consistency using brand kits.

Social Media Strategy (30 minutes)

– Importance of a social media strategy for the church.

– Overview of different social media platforms and their audiences.

– Content planning: types of posts (announcements, events, inspirational messages) and posting schedules.

Best Practices for Social Media (20 minutes)

– Tips for creating engaging content: storytelling, visuals, and hashtags.

– Interacting with the audience: responding to comments and messages.

– Tools for scheduling and analytics (e.g., Hootsuite, Buffer).

Hands-On Social Media Planning Session (30 minutes)

– Break into small groups to develop a social media content calendar for the next month.

– Create sample posts using Canva.

– Present and discuss each group’s plan.

Q&A and Wrap-Up (20 minutes)

– Open the floor for questions and discussion.

– Recap key points from the workshop.

– Provide resources for further learning.

– Thank participants for attending.